The Responsible Communicator: Ethics in a Data-Driven World Presented by Ebony Vaz, Founder and CEO, Above Promotions Join Waitlist Register
Save the date June 18, 2025 12:00 PM - 1:00 PM (EDT)
Event Details In an era when data fuels communication strategies and technologies like AI and automation are increasingly prevalent, a strong ethical compass is more critical than ever for public relations professionals. This engaging presentation will delve into the evolving landscape of ethical considerations in a data-driven world. We will discuss basic data privacy compliance and move to exploring the broader responsibilities of communicators when leveraging sophisticated technologies.
This session counts towards the Ethics requirement for APR renewal.
Speakers
Ebony Vaz Founder and CEO of Above Promotions
Ebony Vaz Founder and CEO of Above Promotions Ebony Vaz is the Founder and CEO of Above Promotions, a marketing technology, and public relations company in the Tampa, FL area. Ebony interweaves her engineering background and government research with her public relations and marketing expertise to help implement science and technology into storytelling for public awareness campaigns, growth strategies, new products, and in-person events. For over 15 years and 100+ brands, she has worked on campaigns for AT&T, AAA, AOL, Cold Stone Creamery, and Verizon Wireless to smaller national and international organizations and public-funded organizations, like the University of South Florida. She has brought her depth of knowledge to campaigns and projects with budgets ranging from four to seven figures leading clients to increased revenue and higher returns on investments. She has been successful in helping create compelling messaging, engaging, fresh stories, and increased leads for organizations. She also positively affects internal teams and processes, leaving clients with a healthy and high-performance work environment.
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